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Home Startups

York IE Launches Website Practice to Help Tech Companies Go to Market

by theadvisertimes.com
11 months ago
in Startups
Reading Time: 2 mins read
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York IE Launches Website Practice to Help Tech Companies Go to Market
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(MANCHESTER, N.H, June 25) — York IE, an advisory and venture capital firm for technology companies, today announced its website and digital marketing practice.

The new practice helps growing tech companies build strong, scalable digital foundations that attract the right audiences and convert them into customers. Dozens of businesses, from early-stage startups to established companies, have already used its services to quickly and effectively bring their message to market.

“By working with York IE, we were able to build a brand new website — from design to launch — in just four months,” said Bryna Dilman, vice president of marketing at ENDVR, the digital platform for driving retail sales in the physical world. “It was a completely collaborative process, and we couldn’t have done it so efficiently on our own.”

Inside York IE’s Website Practice

York IE’s website clients work directly with a U.S.-based team of experienced marketing experts and in-house, India-based developers to create the best digital experiences for their audiences.

Services include:

Digital marketing strategy development
SEO and website traffic analytics
Messaging development and copywriting
User experience strategy development
Graphic design
Website development

“A website is a living, breathing part of your business that needs constant optimization, experimentation and care to become a conversion machine,” said Cassandra Cattabriga, director of website and digital marketing and practice lead for York IE’s website services. “Our onshore/offshore model helps companies get the strategic guidance and tactical support they need at a price that demonstrates real value.”

As a partner of WordPress, WP Engine and HubSpot, York IE has proven experience with the leading platforms for building websites and digital marketing infrastructure.

“York IE’s website practice is like an extension of our team,” said Pierson Krass, co-founder of Stay AI, the subscription management platform for direct-to-consumer brands. “They provide agile development resources so we can deploy and iterate on our marketing sites and support our sales teams.”

To take York IE’s free website health check, click here.

ABOUT YORK IE

York IE is an advisory and venture capital firm that helps technology companies grow. York IE leverages a 200+ person global operating team, data and automation technology, and deep ecosystem relationships to provide advisory as a service across product, go-to-market, and finance and to selectively invest in early-stage B2B SaaS startups. Founders, operators, and investors at all stages rely on York IE to help build, scale and monetize their business. Fuel® Your Strategic Growth at York IE.



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