From Care Continuity To Care Convenience: The Shift In Trends

Did you know that companies with effective partner incentive programs generate 2.3 times more revenue from their channel than those...

By Lisa Singer and Beth Caplow For years, B2B software companies obsessed over discoverability. Could buyers find their website? Could...

Eighty-eight percent of B2B marketing organizations have adopted AI tools or developed their own. Yet, marketing leaders continue to report...

Manufacturers depend on distributors, resellers, dealers, and channel partners to grow revenue and expand into new markets. However, motivating partners...

How much of your bottom line is disappearing into the gaps of manual claim validation every single month? For many...

At AMD’s Advancing AI event in San Francisco, I expected to hear about faster GPUs, next-generation CPUs, AI PCs, and...