Market Analysis

Kenya’s media landscape moved into 2026 with television and radio still holding firm as everyday companions for millions of households....

If your channel marketing strategy still relies on manual data entry, you aren’t just losing time; you’re actively eroding your...

For years, accounts payable (AP) automation focused on efficiency gains at the margins: faster invoice capture, fewer manual touches, and...

Oil prices have fallen from their March highs, but remain high Q1 earnings from energy companies and their Q2 forecasts...

Summary Deckers is coming off a Q3 FY26 beat with record revenue and raised full-year guidance, yet shares still trade...

The and the have recently reached new record highs at a time when many investors would normally expect the opposite....

US dollar strength is driven by energy risks, inflation pressures, and delayed rate cuts. Deep uncertainty keeps the US dollar...

The latest conflict in the Middle East marks a sharp escalation in an already fragile global environment. While humanitarian concerns...

A love story older than television. The tension between CMOs and advertising agencies didn’t start with AI, procurement, or any...

Did you know that nearly 60% of market development funds sit idle or disappear into activities with zero measurable impact?...