No Result
View All Result
  • Login
Saturday, August 15, 2026
theadvisertimes.com
  • Home
  • Business
  • Financial Planning
  • Personal Finance
  • Investing
  • Money
  • Economy
  • Markets
  • Stocks
  • Trading
  • Home
  • Business
  • Financial Planning
  • Personal Finance
  • Investing
  • Money
  • Economy
  • Markets
  • Stocks
  • Trading
No Result
View All Result
theadvisertimes.com
No Result
View All Result
Home Business

Nexstar CEO: big tech swallowed local newspapers. Local TV could be next

by theadvisertimes.com
2 months ago
in Business
Reading Time: 3 mins read
A A
0
Nexstar CEO: big tech swallowed local newspapers. Local TV could be next
Share on FacebookShare on TwitterShare on LInkedIn



For decades, outdated rules and regulations have constrained the ability of local television broadcasters — the providers of local news, the most trusted information available to Americans — to compete, grow, and invest in their own future. During that same time, a handful of Big Tech platforms have amassed unprecedented economic power, each one dwarfing all of traditional media and dramatically reshaping how Americans consume news and information.

Companies like Google/YouTube, TikTok, Amazon, Meta’s Facebook and Instagram, and Netflix now reach virtually every screen in every home and every device in every pocket. Their scale is staggering. Today, YouTube accounts for one-eighth of all television viewing in the United States. One in four young adults report getting their news from TikTok. The advertising numbers are just as stark: according to S&P Global/Kagan, YouTube alone billed more in video advertising last year than all of broadcast television combined. In 2026, one Wall Street analyst predicts that just five digital entities — Facebook, Amazon, Microsoft, Google, and TikTok — will control 65% of the advertising market, worth $260 billion. 

These companies are not built to prioritize fact-based journalism or civic discourse. Their business model rewards clicks, not accuracy or accountability. While their content competes with trusted, fact-based journalism in the commercial marketplace, it does not serve the same critical purpose in the marketplace of ideas that is so vital to the proper functioning of our democracy. That makes the threat these companies pose to local broadcasters and local news very real and very urgent. 

If all of this sounds somewhat familiar, it should. Local newspapers were once indispensable — deeply rooted in their communities and widely trusted. Then, with the rise of online news and advertising, their economics began to unravel. New competitors emerged with a scale and reach local publishers simply couldn’t match. The consequences were severe. Thousands of newspapers closed. Many others were hollowed out. According to the Medill Local News Initiative, in the last 20 years nearly 270,000 jobs at local newspapers have been lost. Today, communities are lucky if there is a single paper left. When regulatory relief finally came for newspapers, the economics had already collapsed — a warning local broadcast cannot afford to ignore. 

Local broadcast television now faces a similar inflection point. I have spent the past 30 years of my life building one of the country’s leading local television companies, Nexstar Media Group. I founded the company in 1996 with one television station in Scranton, Pennsylvania, located in the back of a converted Kresge’s department store. Today, with TEGNA under the Nexstar umbrella, we provide local news and programming to more than 130 communities across the country and employ more than 18,000 people, nearly 9,000 of whom are journalists.

Americans consistently rank local newscasts as their most trusted source of information. Across Nexstar stations, we produce more than 300,000 hours of local news and programming each year. And in an era of rampant misinformation and growing polarization, local journalists provide a critical counterweight — offering verified facts and a forum for civic engagement. Sustaining that mission in today’s environment requires scale — which is exactly why Nexstar pursued the acquisition of TEGNA.

This transaction is vital to the future of local television and local journalism. Without the ability to grow, local broadcasters will struggle to compete for audiences, attract advertising, and invest in the journalism that is vital to our communities. With it, we can expand our reach and preserve something no algorithm can replicate: trusted local news. Even combined, Nexstar and TEGNA represent just 15% of the more than 1700 full-power stations across the country and have no presence in 20% of the country. 

The alternative is dire. A future where Americans rely on algorithm-driven feeds, viral content, and AI-generated summaries for information. A future where local voices are diminished or disappear altogether. A future where fewer institutions are dedicated to reporting facts, holding power to account, and fostering informed civic dialogue. No one wants their news from a chatbot or a rage-optimized social feed. And Americans deserve more than a shrinking set of national outlets that do not reflect the diversity of their communities. This deal offers us all a chance to preserve real news options for future generations of Americans.

The opinions expressed in Fortune.com commentary pieces are solely the views of their authors and do not necessarily reflect the opinions and beliefs of Fortune.



Source link

Tags: bigCEOLocalnewspapersNexstarswallowedtech
ShareTweetShare
Previous Post

Explained: Why RBI’s FCNR(B) and ECB swap window could be a game changer for banks

Next Post

Best high-yield savings interest rates today, Sunday, June 14, 2026: Earn up to 4.1% APY

Related Posts

Mortgage and refinance interest rates today, Saturday, August 8, 2026: Rates mixed this weekend

Mortgage and refinance interest rates today, Saturday, August 8, 2026: Rates mixed this weekend

by theadvisertimes.com
August 8, 2026
0

According to average rates from the Zillow lender marketplace, mortgage rates are mixed heading into the weekend compared to Friday....

CEO of the world’s largest workspace provider says commuting will be extinct by 2040

CEO of the world’s largest workspace provider says commuting will be extinct by 2040

by theadvisertimes.com
August 8, 2026
0

Return-to-office mandates are just a blip; Setting your alarm before sunrise and standing shoulder-to-shoulder on a packed train, just to...

F&O Talk: Smallcaps look strong on charts, says Sudeep Shah; outlines Trent, Swiggy, Kalyan Jewellers strategy

F&O Talk: Smallcaps look strong on charts, says Sudeep Shah; outlines Trent, Swiggy, Kalyan Jewellers strategy

by theadvisertimes.com
August 8, 2026
0

The Indian stock markets closed in the red, with the newly-launched closing auction session continuing to create a divergence among...

Banks or NBFCs? DSP’s Preethi R S explains where she sees the best opportunities

Banks or NBFCs? DSP’s Preethi R S explains where she sees the best opportunities

by theadvisertimes.com
August 8, 2026
0

India’s financial stocks are entering a more selective phase, where the strength of a lender’s deposit franchise, underwriting discipline and...

Trump tries again to fire Fed governor Lisa Cook, renewing battle over central bank independence

Trump tries again to fire Fed governor Lisa Cook, renewing battle over central bank independence

by theadvisertimes.com
August 7, 2026
0

The Trump administration is moving ahead with its efforts to fire Federal Reserve governor Lisa Cook, two months after the...

Ondo Perps hits  billion in volume weeks after launch

Ondo Perps hits $7 billion in volume weeks after launch

by theadvisertimes.com
August 7, 2026
0

Ondo Finance's derivatives platform has raced past $7 billion in cumulative trading volume, according to data from analytics site DefiLlama,...

Next Post
Best high-yield savings interest rates today, Sunday, June 14, 2026: Earn up to 4.1% APY

Best high-yield savings interest rates today, Sunday, June 14, 2026: Earn up to 4.1% APY

Bitcoin price challenges ,000 weekend wall

Bitcoin price challenges $64,000 weekend wall

  • Trending
  • Comments
  • Latest
SEC pushes private market access, but retail is already in

SEC pushes private market access, but retail is already in

July 16, 2026
The Weekly Notable Startup Funding Report: 6/22/26 – AlleyWatch

The Weekly Notable Startup Funding Report: 6/22/26 – AlleyWatch

June 21, 2026
Biggerpockets Pro Members Can Now Turn Home Equity Into a Flexible Line of Credit With Aven

Biggerpockets Pro Members Can Now Turn Home Equity Into a Flexible Line of Credit With Aven

August 3, 2026
The Weekly Notable Startup Funding Report: 7/20/26 – AlleyWatch

The Weekly Notable Startup Funding Report: 7/20/26 – AlleyWatch

July 20, 2026
The 19 Largest Global Startup Funding Rounds of June 2026 – AlleyWatch

The 19 Largest Global Startup Funding Rounds of June 2026 – AlleyWatch

July 27, 2026
Managed accounts ramping up tax alpha services: Cerulli

Managed accounts ramping up tax alpha services: Cerulli

July 20, 2026
XRP Price Forecast as Binance Whale Activity Remains Elevated Amid XRPL Tokenization Push

XRP Price Forecast as Binance Whale Activity Remains Elevated Amid XRPL Tokenization Push

0
Wealth management has got junior advisors’ first 90 days covered. What happens on day 91?

Wealth management has got junior advisors’ first 90 days covered. What happens on day 91?

0
Is Lettuce Safe to Eat Now? What to Know Amid Cyclospora Outbreak

Is Lettuce Safe to Eat Now? What to Know Amid Cyclospora Outbreak

0
The Unwinnable Iran War | Armstrong Economics

The Unwinnable Iran War | Armstrong Economics

0
Bezeq declares NIS 515m dividend

Bezeq declares NIS 515m dividend

0
AI Will Clarify What Asset Managers Are Paid For

AI Will Clarify What Asset Managers Are Paid For

0
XRP Price Forecast as Binance Whale Activity Remains Elevated Amid XRPL Tokenization Push

XRP Price Forecast as Binance Whale Activity Remains Elevated Amid XRPL Tokenization Push

August 8, 2026
Is Lettuce Safe to Eat Now? What to Know Amid Cyclospora Outbreak

Is Lettuce Safe to Eat Now? What to Know Amid Cyclospora Outbreak

August 8, 2026
Bitcoin outlook: ,000 or ,000 this weekend

Bitcoin outlook: $70,000 or $60,000 this weekend

August 8, 2026
Mortgage and refinance interest rates today, Saturday, August 8, 2026: Rates mixed this weekend

Mortgage and refinance interest rates today, Saturday, August 8, 2026: Rates mixed this weekend

August 8, 2026
CEO of the world’s largest workspace provider says commuting will be extinct by 2040

CEO of the world’s largest workspace provider says commuting will be extinct by 2040

August 8, 2026
F&O Talk: Smallcaps look strong on charts, says Sudeep Shah; outlines Trent, Swiggy, Kalyan Jewellers strategy

F&O Talk: Smallcaps look strong on charts, says Sudeep Shah; outlines Trent, Swiggy, Kalyan Jewellers strategy

August 8, 2026
theadvisertimes.com

Get the latest news and follow the coverage of Business & Financial News, Stock Market Updates, Analysis, and more from the trusted sources.

CATEGORIES

  • Business
  • Cryptocurrency
  • Economy
  • Financial Planning
  • Investing
  • Market Analysis
  • Markets
  • Money
  • Personal Finance
  • Startups
  • Stock Market
  • Trading

LATEST UPDATES

  • XRP Price Forecast as Binance Whale Activity Remains Elevated Amid XRPL Tokenization Push
  • Is Lettuce Safe to Eat Now? What to Know Amid Cyclospora Outbreak
  • Bitcoin outlook: $70,000 or $60,000 this weekend
  • Our Great Privacy Policy
  • Terms of Use, Legal Notices & Disclosures
  • About Us
  • Contact Us

© Copyright 2024 All Rights Reserved
See articles for original source and related links to external sites.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • Business
  • Financial Planning
  • Personal Finance
  • Investing
  • Money
  • Economy
  • Markets
  • Stocks
  • Trading

© Copyright 2024 All Rights Reserved
See articles for original source and related links to external sites.