No Result
View All Result
  • Login
Sunday, August 2, 2026
theadvisertimes.com
  • Home
  • Business
  • Financial Planning
  • Personal Finance
  • Investing
  • Money
  • Economy
  • Markets
  • Stocks
  • Trading
  • Home
  • Business
  • Financial Planning
  • Personal Finance
  • Investing
  • Money
  • Economy
  • Markets
  • Stocks
  • Trading
No Result
View All Result
theadvisertimes.com
No Result
View All Result
Home Business

Cognizant CEO is swimming against the tide on AI: he’s hiring over 20,000 graduates this year and says AI tokenmaxxing is a ‘vanity metric’

by theadvisertimes.com
2 months ago
in Business
Reading Time: 3 mins read
A A
0
Cognizant CEO is swimming against the tide on AI: he’s hiring over 20,000 graduates this year and says AI tokenmaxxing is a ‘vanity metric’
Share on FacebookShare on TwitterShare on LInkedIn



For months, the loudest voices in artificial intelligence—including OpenAI’s Sam Altman and Anthropic’s Dario Amodei—warned that entry-level white-collar jobs were headed for extinction. In recent weeks, both have walked back those statements.

And according to Cognizant CEO Ravi Kumar S., who oversees a workforce of more than 350,000 employees, the outcry wasn’t just a prediction gone wrong—it was fearmongering.

“There was a little bit of fearmongering from reading about the fact that there’s going to be a collapse of jobs,” Kumar said at Fortune’s COO Summit in Scottsdale, Arizona on Monday. “I think there will be more jobs.”

Cognizant hasn’t been immune to restructuring and layoffs as it works to transform for the AI era. But Kumar told Fortune’s executive editorial director Diane Brady that the company hired 20,000 entry-level college graduates last year alone—and expects that number to grow in 2026.

Some of those roles will likely fall under Cognizant’s new AI Builder strategy, which introduces two new positions: Frontier Certified Engineer and Frontier Business Operator. And even though his company is focused in the tech world, candidates don’t need a technical background to qualify.

“It could be a history major with skills to identify and use agentic work. It could be a biology major known as life sciences. It could be an HR accountant who can use agentic Claude terminals around them,” he said.

The workforce pyramid will begin to flatten, Kumar added, as there remains a need for both entry-level workers—as well as leaders to guide directions (he called the chief operations officer the most important role in any company). But in the middle, he said, is where AI will take charge. 

“AIs will be in the middle of a flow. You want to have a ton of jobs in the front, you will have a ton of jobs in the back,” he said. “These are going to be validation and verification jobs, and those are going to be authentication jobs. Now, when you have a flat-earth pyramid, the biggest challenge is the middle layers are going to be leaner.”

Cognizant’s CEO says tokenmaxxing has measured AI all wrong

As companies have raced to demonstrate AI productivity gains, many have turned to token consumption as their primary measuring stick. Meta, Amazon, and OpenAI are among those that have leaned on token metrics as an internal measure of productivity. Kumar thinks that’s the wrong approach.

“For the last two years, how you consumed tokens, how much tokens you consumed was a vanity metric,” he said. “…I don’t think you should equate this to the number of paid hours. I don’t think you should equate this to productivity.”

Instead, Kumar argued that knowing how and when to deploy tokenization strategically will become a discipline in its own right — one that individual teams will need to develop and refine based on their specific workflows and business goals.

“It has to be grounded in the company’s hustle,” he said in the Fortune conversation titled “Great Restructuring: Rethinking Talent Strategy in the Age of AI.”

The broader shift, in Kumar’s view, is away from measuring inputs entirely: “We have to go from delivering projects, delivering billable hours, owning outcomes, and finally we have to underwrite those outcomes and be paid for those outcomes. I think that is the future. I believe we are going to reforge, and whoever reforges this future is going to be a winner on the other side.”



Source link

Tags: CEOCognizantGraduatesheshiringmetricSwimmingTidetokenmaxxingVanityyear
ShareTweetShare
Previous Post

How The Likes Of XRP, Solana, And Cardano Could Make A Comeback With This New Crypto Bill

Next Post

How to Train Partners on a New System: A 2026 Strategy

Related Posts

Japan to vow coordination with US on weak yen in historic battle

Japan to vow coordination with US on weak yen in historic battle

by theadvisertimes.com
August 2, 2026
0

By Makiko Yamazaki and Leika Kihara TOKYO, Aug 3 (Reuters) - Japan is expected to announce on Monday that it...

RBI special windows seen big enough to bring in 0B

RBI special windows seen big enough to bring in $100B

by theadvisertimes.com
August 2, 2026
0

Mumbai: India's latest suite of dedicated forex-inflow programmes could net about $100 billion, nearly three times the proceeds from the...

Sen. Moreno says Rep. Miller shouldn’t serve, calling former son-in-law a ‘danger to my daughter’

Sen. Moreno says Rep. Miller shouldn’t serve, calling former son-in-law a ‘danger to my daughter’

by theadvisertimes.com
August 2, 2026
0

U.S. Sen. Bernie Moreno said his former son-in-law, U.S Rep. Max Miller, should not be serving in the House and...

Cathie Wood sells .5 million of surging tech stock

Cathie Wood sells $5.5 million of surging tech stock

by theadvisertimes.com
August 2, 2026
0

Cathie Wood, head of Ark Investment Management, likes to lock in gains when her tech darlings rally.  That's exactly what...

Amazon’s debt nearly doubled to 9 billion in 6 months as CEO Jassy defends 0 billion data center spending spree

Amazon’s debt nearly doubled to $129 billion in 6 months as CEO Jassy defends $220 billion data center spending spree

by theadvisertimes.com
August 2, 2026
0

Amazon CEO Andy Jassy gave investors an unusually frank detail on July 30. "Data center capital is spent starting two...

Liberty Lifestyle: Patience Is a Virtue, So What Happened to It?

Liberty Lifestyle: Patience Is a Virtue, So What Happened to It?

by theadvisertimes.com
August 2, 2026
0

"To lose patience is to lose the battle." ~ Mahatma Gandhi Waiting for something, being patient, used to be woven...

Next Post
How to Train Partners on a New System: A 2026 Strategy

How to Train Partners on a New System: A 2026 Strategy

Most Companies Are Buying AI Tools Wrong. Here’s How to Fix That.

Most Companies Are Buying AI Tools Wrong. Here’s How to Fix That.

  • Trending
  • Comments
  • Latest
SEC pushes private market access, but retail is already in

SEC pushes private market access, but retail is already in

July 16, 2026
Fourth of July 2026 Freebies and Deals

Fourth of July 2026 Freebies and Deals

July 3, 2026
How I Maximize My Sapphire Reserve Dining Credit

How I Maximize My Sapphire Reserve Dining Credit

July 10, 2026
The Weekly Notable Startup Funding Report: 6/22/26 – AlleyWatch

The Weekly Notable Startup Funding Report: 6/22/26 – AlleyWatch

June 21, 2026
The 10 Largest NYC Tech Startup Funding Rounds of June 2026 – AlleyWatch

The 10 Largest NYC Tech Startup Funding Rounds of June 2026 – AlleyWatch

July 6, 2026
The 22 Largest US Funding Rounds of May 2026 – AlleyWatch

The 22 Largest US Funding Rounds of May 2026 – AlleyWatch

June 30, 2026
The MAHA Movement Reveals a Food Problem

The MAHA Movement Reveals a Food Problem

0
Unilever (UL) Q2 2026 Earnings: Volume Led the Quarter, and That Matters More Than the Pricing Debate

Unilever (UL) Q2 2026 Earnings: Volume Led the Quarter, and That Matters More Than the Pricing Debate

0
Cathie Wood sells .5 million of surging tech stock

Cathie Wood sells $5.5 million of surging tech stock

0
Fight for Your (Property) Rights!

Fight for Your (Property) Rights!

0
Avalanche Team1 Grant Puts YourGrails RWA Platform In Focus

Avalanche Team1 Grant Puts YourGrails RWA Platform In Focus

0
4 Banking Safeguards Older Adults Can Add Without Giving Someone Account Access

4 Banking Safeguards Older Adults Can Add Without Giving Someone Account Access

0
4 Banking Safeguards Older Adults Can Add Without Giving Someone Account Access

4 Banking Safeguards Older Adults Can Add Without Giving Someone Account Access

August 2, 2026
Japan to vow coordination with US on weak yen in historic battle

Japan to vow coordination with US on weak yen in historic battle

August 2, 2026
A Closer Look at Medicare Part D Penalty Details That Can Raise Costs for Years

A Closer Look at Medicare Part D Penalty Details That Can Raise Costs for Years

August 2, 2026
RBI special windows seen big enough to bring in 0B

RBI special windows seen big enough to bring in $100B

August 2, 2026
Sen. Moreno says Rep. Miller shouldn’t serve, calling former son-in-law a ‘danger to my daughter’

Sen. Moreno says Rep. Miller shouldn’t serve, calling former son-in-law a ‘danger to my daughter’

August 2, 2026
Are You Raising Your Children to be Rich or Poor – 10 Bad Habits Parents Unknowingly Teach Their Kids

Are You Raising Your Children to be Rich or Poor – 10 Bad Habits Parents Unknowingly Teach Their Kids

August 2, 2026
theadvisertimes.com

Get the latest news and follow the coverage of Business & Financial News, Stock Market Updates, Analysis, and more from the trusted sources.

CATEGORIES

  • Business
  • Cryptocurrency
  • Economy
  • Financial Planning
  • Investing
  • Market Analysis
  • Markets
  • Money
  • Personal Finance
  • Startups
  • Stock Market
  • Trading

LATEST UPDATES

  • 4 Banking Safeguards Older Adults Can Add Without Giving Someone Account Access
  • Japan to vow coordination with US on weak yen in historic battle
  • A Closer Look at Medicare Part D Penalty Details That Can Raise Costs for Years
  • Our Great Privacy Policy
  • Terms of Use, Legal Notices & Disclosures
  • About Us
  • Contact Us

© Copyright 2024 All Rights Reserved
See articles for original source and related links to external sites.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • Business
  • Financial Planning
  • Personal Finance
  • Investing
  • Money
  • Economy
  • Markets
  • Stocks
  • Trading

© Copyright 2024 All Rights Reserved
See articles for original source and related links to external sites.